Amazon Web Services (AWS) is set to host its re:Invent 2025 event, promising a deep dive into the realm of customer experience. Scheduled from December 1-5 in Las Vegas, this gathering aims to unite industry visionaries, technical wizards, and pioneers to explore the future of customer interactions with a spotlight on Amazon Connect.
Coming on the heels of a transformative year for artificial intelligence (AI), re:Invent 2025 presents a platform to witness how organizations are reshaping customer experiences and contact center operations. Attendees can expect a blend of keynotes, breakout sessions, and hands-on experiences showcasing the integration of agentic AI to enhance customer interactions and streamline operational efficiencies.
Irrespective of whether you are a novice in AI-based customer engagement or a seasoned Amazon Connect user, the event promises a spectrum of experiences ranging from foundational insights to avant-garde innovations. Participants will glean insights into how businesses are revamping their customer experience strategies to drive better outcomes while keeping costs optimized.
To assist attendees in navigating the extensive content at re:Invent 2025, a comprehensive guide highlighting essential sessions and networking opportunities centered around customer experience has been curated.
Among the highly anticipated sessions are those that delve into the advancements in agentic AI in customer experience with Amazon Connect. This session, led by Pasquale DeMaio, Vice President of Customer Experience at Amazon Connect, will shed light on how Amazon Connect is revolutionizing contact centers through AI integration, fostering seamless interactions between human and AI agents.
The event will feature industry experts such as Pasquale DeMaio, Bamba Diouf, James Boswell, and Darren Miles, who will share insights and best practices on leveraging AI-powered customer service. Attendees will have the opportunity to learn from peers and industry leaders from companies like Centrica, So Energy, Petco, and more.
Moreover, participants can look forward to the Customer Experience Reception, scheduled for December 2nd, where they can engage with leaders in customer experience, witness innovation, and network with industry peers. The evening promises a blend of entertainment, culinary delights, and demonstrations of customer experience innovations.
As the event draws closer, attendees are encouraged to download the customer experience guide to re:Invent to stay informed about the latest offerings and sessions focused on customer engagement.
With a focus on reinventing customer experiences, re:Invent 2025 is poised to be a pivotal event that not only showcases the latest trends in AI and customer engagement but also provides a platform for industry players to network, learn, and collaborate towards creating exceptional customer interactions.
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