Basketball Australia has introduced a groundbreaking program called LEVEL UP, aimed at revolutionizing integrated athlete development. This unique data-driven initiative will be seamlessly integrated into the curriculum at the Centre of Excellence (COE), heralding a new era in athlete empowerment and advancement.
The LEVEL UP program is set to empower over 30 athletes currently enrolled at the COE, providing them with the tools to take charge of their learning and development journeys both on and off the court. Rhian Bird, Head of Wellbeing at Basketball Australia, emphasized the importance of nurturing athletes not just in their sporting careers but also in preparing them for life beyond sports.
Developed in collaboration with the Australian Institute of Sport (AIS), the LEVEL UP initiative marks a significant step forward in using gamification to enhance learning experiences. By leveraging the BA Learning Management System and the Athlete Management System, the program aims to create engaging and personalized developmental pathways for athletes.
The program’s innovative approach involves assessing individual athlete profiles to tailor learning experiences effectively. By incorporating gamification into the curriculum, LEVEL UP aims to make learning interactive, enjoyable, and learner-driven, thereby enhancing overall engagement and retention.
Akin to a real-life video game, athletes will navigate a virtual map, acquiring new skills and knowledge along the way. Progress is tracked in real-time, with achievements celebrated by peers and staff, fostering a sense of accomplishment and motivation among participants.
Bird highlighted that beyond enhancing athletic skills, the program also helps athletes build a comprehensive view of their strengths and identities, promoting resilience and confidence essential for success both on and off the court.
For decades, the COE has been instrumental in nurturing Australia’s top basketball talent, emphasizing holistic growth and well-being. The integration of the LEVEL UP program underscores the COE’s commitment to delivering a world-class learning and development experience that prioritizes sustainable performance outcomes.
Supported by Foot Locker, the pilot phase of the LEVEL UP program aims to refine its model for potential application in various national team and high-performance settings. The collaboration underscores Foot Locker’s commitment to championing basketball pathways and supporting athlete development across all age groups.
The COE, formerly known as the National Intensive Training Centre Program and AIS Basketball Program, has a rich history of developing future basketball stars since 1981. The program’s holistic approach integrates education, elite training facilities, sports science, and personal development to nurture elite international athletes.
Foot Locker’s partnership with Basketball Australia extends to supporting national championships and athlete scholarships, reflecting a shared commitment to fostering talent and excellence within the basketball community. Together, they have championed athlete development and recognition in Australian basketball since 2022.
In conclusion, the LEVEL UP initiative represents a significant milestone in the evolution of athlete development, setting a new standard for integrated learning experiences in the world of sports. As the program unfolds, it holds the promise of empowering athletes to excel not only on the court but in all facets of their lives, laying the foundation for a successful and fulfilling future beyond sports.
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