Korbyt has recently revealed the results of a comprehensive study on workplace communication in partnership with Reworked. The 2026 State of Workplace Communication Survey surveyed over 1,000 full-time U.S.-based employees at organizations with 50 or more employees to gain insights into how internal communications are received and trusted by employees. The findings shed light on the challenges that organizations face in delivering clear and effective messages to their workforce.
One of the key takeaways from the survey is that employees tend to tune out communication that is not actionable, trusted, or repetitive across different channels. Despite half of the respondents indicating that the amount of communication they receive is "about right," a significant portion still feel overwhelmed due to a lack of clarity, relevance, and channel overload. This suggests that the focus should be on improving the quality of communication rather than increasing the volume.
Interestingly, the study also revealed that employees value communication that directly assists them in their job responsibilities. This highlights the importance of tailoring messages to meet the specific needs and interests of employees, rather than bombarding them with generic information. It was also noted that channel discipline is crucial, and the integration of AI should aim to reduce noise rather than add to it.
Travis Kemp, the VP of product management at Korbyt, emphasized the significance of the findings, stating that employees are not seeking more communication, but rather better communication. Clarity, relevance, and trust were identified as key factors that now hold more weight than message volume. This implies that organizations need to rethink their communication strategies to ensure that messages are clear, meaningful, and trustworthy.
Furthermore, the survey highlighted the effectiveness of workplace screens for company-wide announcements, indicating the value of digital signage in providing information without causing disruption. This suggests that organizations should leverage digital signage as a strategic tool for enhancing internal communication and keeping employees informed.
In a separate development, Korbyt announced the appointment of Andrew Robson as its new chief executive officer. With a strong background in financial services technology, Robson is poised to lead the company into its next phase of growth. His experience as a chief executive and revenue leader brings a wealth of expertise that will be instrumental in steering Korbyt towards success in the evolving landscape of workplace communication.
Overall, the findings of the workplace communication study underscore the importance of quality over quantity when it comes to internal messaging. By prioritizing clarity, relevance, and trust, organizations can enhance employee engagement, productivity, and overall satisfaction. With the right approach to communication, businesses can create a more connected and informed workforce that is better equipped to achieve their goals.